Work Projects
Resourcely
- I built Resourcely’s messaging platform, wrote 99% of our website copy, and led the redesign of our website along with some great partners
- Manage and write much of our customer-facing documentation
- Established our newsletter, Securely Sourced
- Implemented marketing ops tooling, including one of my favorites - customer.io. With this we automate email marketing and a variety of internal workflows (such as triaging product signups)
- Helped build Cloud Guardrails, a fun open source project
Prefect
- Reported to the CRO and eventually the COO
- I owned the Prefect website and led a rebuild and redesign in mid-2023, deploying all new messaging & positioning
- datastack.design was a fun viral project we built
- I created Prefect’s Growth Framework, a way of prioritizing our marketing and product efforts
- I built the Prefect activation metric, which is used to measure how engaged Prefect’s users are
- See here for the tech stack I helped to build at Prefect for marketing purposes
- I created Club 42, Prefect’s ambassador program
Writing
- My personal blog, where recently I write about things like usage-based pricing
- My Medium, where I previously wrote for Tellius. For example, The amazing technology behind Tellius elasticity or Building & tuning ML models in Tellius
- Some examples from resourcely.io, including product pages, case studies, tutorials, and blogs
- Some examples from prefect.io, including landing pages, case studies, tutorials, and blogs [1,2] (some of which are ghost written).
Videos
In 2020-2021 I created a series of videos for Tellius:
I also hosted PrefectLive, a weekly livestream series with Prefect.